Est. 2018 · Melbourne, AU

Melbourne SEO Beers

No lanyards. No slide decks. Nobody "circling back". Just Melbourne search folk, a few cold ones, and a proper argument about whether AI ate the ten blue links.

Get the next invite What's the deal?
Founded
2018
Slide decks
0
Downtime
One pandemic
Status
Re-indexing
Two pints of amber beer on a dark bar counter, with a laptop glowing behind them showing a rising traffic graph

01 — About

Welcome to Melbourne SEO Beers

Melbourne SEO Beers was started in ~2018 by Jason Mun and Leigh Hanney. A few cracking sessions were had, then we took a break (global pandemic, etc.).

We've now decided it's time to bring back the SEO nerdery and joy found in sitting around and having a few drinks with fellow SEOs. We'll probably spend a lot of time talking about AI too! A lot has changed since 2018.

git diff 2018..now

  • −Ten blue links
  • +AI Overviews, AI Mode, and a chatbot with opinions
  • −Keyword density spreadsheets
  • +Embeddings, entities, and vector databases
  • =Nobody actually knows what the algorithm is doing

02 — Events

Next round

It's on. Turn up, grab a drink, find the people arguing about crawl budget.

Past events 1 archived

04 — Contact

Say something

Got a venue suggestion? Want to help organise? Reckon we're wrong about something and need to be told in person? This form goes straight to our inboxes.

Guest post pitches and link-building outreach go to the same place, where they are read with great interest and then deleted.

Prefer LinkedIn?

Jason Mun Leigh Hanney